What you’ll learn
Introduction to Digital Marketing, what is Digital Marketing, Marketing research..
The Objective of learning, The digital marketing Revolution, Digital Marketing History
Digital Marketing Job Opportunities, Who Should Learn Digital Marketing? Digital Marketing Experts are likely to Get Paid More
Digital Marketing Expert – Trending Jobs, Foundation of Digital Marketing Course, Activity
Important Terms for Digital Marketing, Important Concepts for Digital Marketing, SEO (Search Engine Optimization), SEM (Search Engine Marketing)
PPC (Pay-per-click), CPC (Cost-per-click), CTR (Click-through rate)
SERP (Search Engine Results Page), Keywords, Ad Rank, Landing Page
Conversion Rate, A/B Testing, Impressions, Clicks Impressions Share, Quality Score
Ad Copy, Ad Extensions, Retargeting, Remarketing, Display Advertising
CPM (Cost per thousand impressions), CPA (Cost per acquisition), CRM (Customer Relationship Management), CMS (Content Management System)
Influencer Marketing, Social Media Marketing, How to Define Business Digitally
Unique Selling through Digital Marketing Course, How to Validate Your Business Idea
